plausible/analytics

Features

• Privacy-Preserving Analytics - Tracks website traffic and conversion events using a cookie-less engine while prioritizing user data ownership and privacy.
• Privacy-Focused Analytics - Monitors website traffic and user behavior while maintaining visitor privacy and avoiding invasive tracking cookies.
• Website Analytics - Queries historical and real-time traffic data including visitor counts, bounce rates, and conversion metrics via a single interface.
• Analytics Proxying - Routes tracking scripts through a first-party domain to maintain connection integrity and bypass ad-blocker interference.
• First-Party Collection - Routes analytics requests through your own domain to bypass ad-blockers and ensure accurate, reliable data gathering.
• Tracking Snippets - Injects lightweight tracking snippets into website headers to capture visitor traffic and interaction data.
• Conversion Tracking - Measures specific visitor actions like page visits or button clicks to calculate conversion rates and identify driving traffic sources.
• Conversion Funnel Analytics - Tracks visitor progress through defined sequences of events to identify drop-off points and calculate conversion rates.
• Conversion Funnels - Defines a sequence of steps to track visitor progress and identify drop-off points where users abandon a process.
• Time Series Data Storage - Compiles granular event logs into pre-computed time-series datasets for fast dashboard performance and efficient long-term retrieval.
• Multi-Tenant Analytics - Organizes and partitions traffic data across multiple websites, teams, and clients within a single centralized dashboard.
• Proxy Routing Services - Routes tracking requests through a custom domain to mask analytics traffic as internal requests and bypass ad-blockers.
• Automated Reporting - Provides automated delivery of analytics summaries and performance reports to stakeholders via email.
• Analytics APIs - Provides an interface for programmatic management of analytics data, events, and site configurations.
• Campaign Attribution - Links specific user actions or goals to the referral source or marketing campaign that initiated the visit.
• Custom Event Tracking - Implements server-side event tracking to capture user interactions without relying on client-side scripts.
• Acquisition Channel Analysis - Identifies and ranks traffic sources and marketing campaigns by tracking referral origins to measure acquisition effectiveness.
• Marketing Analytics - Tracks traffic from links tagged with UTM parameters or specific advertising identifiers to measure campaign performance.
• Multi-Tenant Data Management - Isolates site and team data within a shared infrastructure to maintain strict security boundaries and independent configuration management.
• Traffic Analysis - Groups incoming website traffic into high-level channels like social, search, and email based on source parameters.
• Traffic Monitoring - Combines visitor metrics and performance data from multiple web properties into a single dashboard for a holistic view.
• User Journey Mapping - Monitors multi-step conversion funnels to evaluate user progress and identify drop-off points.
• API Integrations - Offers a comprehensive API for querying analytics data, managing site settings, and sending custom events.
• Open Source Software - Provides a self-hostable platform for monitoring visitor behavior and website performance without relying on invasive third-party tracking.
• Event Tracking APIs - Sends pageviews and custom events directly from backend infrastructure to bypass client-side limitations.
• Traffic Proxying - Automates the setup and maintenance of proxy infrastructure for consistent, reliable analytics data collection.
• API Key Authentication - Provides secure authentication tokens for programmatic access to site statistics and configuration data.
• Single Sign-On Integrations - Configures SAML-based single sign-on to allow secure team access using corporate credentials.
• Cookie Management - Captures visitor interactions using ephemeral request metadata instead of persistent browser storage to maintain privacy.
• Programmatic Interfaces - Retrieves metrics, manages site configurations, or records events from server-side environments and mobile applications using a structured programmatic interface.
• Metric Visualization Tools - Visualizes key traffic metrics like unique visitors and bounce rates through customizable dashboard components.
• Real-Time Monitoring - Tracks current site visitors and recent pageviews in real-time to provide an immediate view of ongoing traffic.
• Data Aggregators - Displays a unified view of traffic metrics across multiple managed websites within a single interface.
• Analytics - Simple, lightweight, and privacy-friendly web analytics.
• Analytics and Tracking - Lightweight, privacy-friendly analytics with SPA support.
• Analytics Platforms - Cookie-free, privacy-first web analytics solution.
• Analytics Tools - Listed in the “Analytics Tools” section of the Awesome Selfhosted awesome list.
• Business Intelligence and Analytics - Privacy-friendly alternative to traditional web analytics.
• Data and Databases - Privacy-first, lightweight web analytics platform.
• Product Analytics - Simple and privacy-friendly web analytics.
• Web Analytics - Lightweight and privacy-friendly website analytics.
• Ecommerce Analytics - Tracks transaction volumes and revenue metrics by assigning monetary values to conversion events.
• Analytical Query Engines - Retrieves raw traffic metrics and dimensions for building custom data visualizations.
• Conversion Rate Metrics - Calculates and displays conversion rates for defined user paths to identify successful navigation sequences.
• Conversion Tracking - Defines and manages specific user actions as conversion goals to track performance and site engagement metrics effectively.
• Data Segmentation - Filters and drills down into specific traffic segments by applying multiple criteria such as source or location to isolate insights.
• Data Warehouse Integrations - Pipes analytics information into external data storage systems to support long-term data warehousing and complex analytical pipelines.
• Event Tracking - Captures outbound link clicks, file downloads, and form submissions automatically without requiring manual code changes.
• Event Tracking Engines - Customizes data collection by enabling proxying endpoints and defining custom properties for specific events.
• High-Throughput Ingestion Pipelines - Decouples incoming tracking requests from analytical processing using asynchronous background workers for high-throughput data collection.
• Referral Analysis - Analyzes browser referrer information to identify and report the domains driving traffic to the website.
• Revenue Analytics - Calculates total and average revenue by attributing monetary values to custom conversion events.
• Site Provisioning APIs - Provides endpoints for programmatically managing website resources and configuration settings in multi-tenant environments.
• Visitor Behavior Tracking - Visualizes user navigation patterns and conversion flows to identify common visitor paths.
• Dashboard Sharing - Generates unique URLs for sharing analytics dashboards with external stakeholders.
• Server-Side - Enables direct ingestion of analytics data from backend environments to bypass client-side limitations.
• Domain Identifiers - Configures domain identifiers to track traffic for specific sites, including options to aggregate multiple subdomains.
• Identity Federation Providers - Integrates with external identity providers to centralize team authentication and access management.
• Role-Based Access Control - Assigns granular permissions to team members to control access to analytics, site settings, and billing.
• SAML Authentication - Integrates with external identity providers using SAML 2.0 for centralized user authentication.
• User Account Management - Protects user accounts by requiring secondary verification codes from authenticator apps during login.
• Traffic Filtering Rules - Filters out visits from specific users or devices to ensure analytics data reflects only genuine public traffic.
• Dashboard Sharing - Enables public or private sharing of analytics dashboards via generated access links.
• Automated Reporting Systems - Configures multiple email addresses to receive scheduled analytics summaries, allowing teams to stay informed without individual dashboard access.
• Custom Property Configurations - Appends metadata to pageviews and events to create custom metrics and segment analytics data based on business requirements.
• Team Collaboration Management - Facilitates team collaboration through role-based access control and shared dashboard management.
• Team Member Management - Provides administrative tools for inviting team members to collaborate on analytics dashboards.
• Automated File Tracking - Automatically detects and logs file download events as conversion goals.
• Data Export - Streams website traffic and conversion metrics into external reporting dashboards to enable custom visualization and long-term data analysis.
• Data Query Filters - Restricts query results to specific events or sessions to isolate relevant traffic patterns and user behaviors.
• Download Analytics - Automatically monitors and reports on file downloads and external link clicks to measure user engagement.
• Element Interaction Tracking - Captures user interactions like form submissions and downloads to provide insights into content engagement.
• Form Conversion Analytics - Tracks and analyzes form submission performance to measure conversion rates.
• Historical Data Import - Transfers past traffic statistics from external analytics providers into a unified dashboard to maintain reporting continuity.
• Scroll Depth Goals - Tracks the percentage of page height reached by visitors to analyze engagement and content drop-off.
• Search Console Integrations - Imports search engine performance data directly into the analytics dashboard for unified reporting.
• Tracking Configuration - Customizes data collection settings for specific sites, including event tracking, pageview properties, and integration methods for scripts.
• Visitor Attribute Profilers - Categorizes traffic by geographic location, device type, and browser to understand the technical profile of the audience.
• Messaging Notifications - Automates the delivery of analytics summaries and performance alerts to team communication channels.
• Guest Access Policies - Allows inviting collaborators as guests with restricted permissions limited to specific sites.
• Dashboard Access Controls - Secures shared analytics dashboards with password protection to restrict data visibility.
• Permission Management - Invites guests or manages existing team memberships for specific sites to facilitate collaborative data analysis among multiple users.
• Single Sign-On - Restricts team access to require authentication through configured identity providers, disabling standard password logins.
• Anomaly Detection - Triggers real-time notifications when traffic exceeds defined thresholds to alert teams of anomalies.
• Periodical Comparisons - Visualizes and calculates percentage changes between two distinct date ranges to identify performance trends.
• Automated Alerting Workflows - Configures multiple email addresses to receive automated traffic notifications, allowing entire teams to stay informed about site performance changes.
• Traffic Filtering - Isolates specific subsets of website visitors by applying criteria such as referral source, location, or device to the dashboard view.
• Click Trackers - Automatically records clicks on outbound links to provide insights into user engagement and referral sources.
• Ecommerce Integrations - Captures purchase events, revenue data, and conversion funnels automatically by connecting with third-party platforms to avoid manual code implementation.
• AI Data Query Interfaces - Interprets natural language questions about traffic metrics using artificial intelligence.
• Billing and Subscription Management - Provides administrative tools for managing team billing plans and subscription history.
• Organization Management - Enables switching between multiple team accounts and organizational workspaces from a single login.
• Saved Views - Stores complex filter configurations as named views for quick access and team sharing.
• Analytics Dashboards - Displays website traffic statistics on external web pages using an iframe to share insights or provide branded reporting interfaces to end users.
• Metadata Properties - Allows appending custom metadata to analytics events to enable detailed traffic filtering and segmentation.
• Cursor-Based Pagination - Uses cursor-based pagination to efficiently navigate through large volumes of account data.
• Traffic Segmentations - Applies custom properties like region or product category to segment and filter traffic data at the network level.
• Revenue Properties - Attaches metadata such as product names or coupon codes to revenue events to enable granular reporting on specific product lines.
• Filtering - Exports filtered analytics data based on applied dashboard criteria and date ranges.
• Data Grouping Utilities - Aggregates traffic metrics by specific attributes to compare different segments of user activity.
• Data Visualization Dashboards - Supports exporting and visualizing analytics data in third-party business intelligence tools.
• External Data Integrations - Enables synchronization of analytics data with external business intelligence and data warehousing tools.
• File Export Utilities - Downloads aggregated traffic statistics as structured files for offline analysis.
• Matching and Ranking Logic - Refines data analysis by using search, multiple selections, and logical operators to target specific audience segments.
• Site Configuration Management - Manages site-specific settings including traffic exclusions, data imports, and embedding options.
• Tag Manager Deployments - Uses centralized tag management platforms to deploy tracking scripts and define custom event triggers without modifying the underlying site source code.
• Authentication Security Policies - Enforces security standards by mandating multi-factor authentication for all team members.
• Domain Validation Tools - Validates domain ownership via DNS records to secure single sign-on configurations.
• Session Management Policies - Governs user session activity and expiration times for authenticated team members.
• Session Management - Enables termination of active login sessions and enforces expiration policies for inactive users.
• Audience Comparisons - Applies filters to specific traffic subsets before enabling period comparisons to analyze the behavior of particular visitor groups over time.
• Error Tracking - Identifies and reports URLs that trigger 404 errors, allowing site owners to locate broken links and prioritize repairs.
• Dashboard Data Filters - Limits shared dashboard views to specific data segments for secure, filtered reporting.
• Browser Storage - Uses browser storage flags to exclude personal visits from being recorded in analytics.

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