1 repo
Awesome GitHub RepositoriesCampaign Attribution
Systems for analyzing the effectiveness of marketing channels and referral sources.
Distinguishing note: Focuses on marketing-specific attribution rather than general conversion modeling.
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Awesome Campaign Attribution GitHub Repositories
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- umami-software/umami
umami-software/umami
35,300View on GitHubUmami is a self-hosted, privacy-focused web analytics platform designed to provide full control over infrastructure and user data. It captures website traffic and visitor behavior through anonymous tracking methods that avoid cookies, browser fingerprinting, and the storage of personally identifiable information. The platform distinguishes itself through a comprehensive suite of behavioral analysis tools, including session replays, heatmaps, and cohort-based retention reporting. It features a multi-tenant architecture that allows teams to manage multiple websites within a single, collaborativ
Analyzes the effectiveness of referral sources by tracking campaign parameters across user touchpoints.
TypeScriptanalyticsaudience-segmentationcharts
