1 repo
Awesome GitHub RepositoriesMarketing Attribution Engines
Tools for analyzing traffic sources and conversion paths using campaign parameters.
Distinguishing note: Focuses on marketing effectiveness rather than general user behavior.
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Awesome Marketing Attribution Engines GitHub Repositories
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- umami-software/umami
umami-software/umami
35,300View on GitHubUmami is a self-hosted, privacy-focused web analytics platform designed to provide full control over infrastructure and user data. It captures website traffic and visitor behavior through anonymous tracking methods that avoid cookies, browser fingerprinting, and the storage of personally identifiable information. The platform distinguishes itself through a comprehensive suite of behavioral analysis tools, including session replays, heatmaps, and cohort-based retention reporting. It features a multi-tenant architecture that allows teams to manage multiple websites within a single, collaborativ
Parses URL parameters and campaign tags to measure the effectiveness of traffic sources and conversion paths.
TypeScriptanalyticsaudience-segmentationcharts
